I know how to make people care.

Hi, I’m Claudia

I’m an Emmy-winning storyteller and scientifically-trained strategist.

Whether you’re looking to grow a startup, raise awareness for a cause, or expand your program’s impact, I’ve got you covered.

I craft powerful messaging and strategies that humanize brands and make them impossible to forget.

I do this through creative strategies and memorable content that evoke emotion, capture attention, and inspire immediate action.

What I do
(and do well)

#1: Make the plan—craft the right narratives for the right people on the right channels.

#2: Simplify the message—translate PhD-level ideas so your grandma gets it. And loves it.

#3: Add lots of humanity—use emotion to spark connection and move audiences to action.

#4: Amplify & measure—spread the word, get key people on board, and measure impact with data.

My recipe is creativity + science

While I’m a creative at heart, I specialized in the science of behavior change communications for my Master in Public Health.

I weave this into my approach—studying audiences and tactics through a researcher’s lens, then using benchmarks to monitor and show success.

This is what makes my content stand apart and my narratives impactful.

I make compelling content for the channels you need.

Video production

Social media

Public service announcements

Blogging

Photo essays

Creative media collaborations

My story

As the daughter of a novelist, I’m a native-born speaker in the art of storytelling.

Over the last decade, I’ve acted as an interpreter for brilliant people doing brilliant, deeply inspiring things who speak mostly in numbers, figures, and charts.

Through humanized storytelling and lots of strategy, I’ve helped them grow genetic research, diversify vaccine clinical trials for Operation Warp Speed, improve access to cervical cancer screening in rural Africa, and expand humanitarian work in Egypt made possible by American taxpayers.

I’ve won an Emmy and a Telly for my visual storytelling and successfully pitched feature stories to leading outlets like The Washington Post and The New York Times.

I’m also the spouse of a U.S. diplomat. I’ve lived in faraway stretches of the world, taken up new languages, made local friends, and celebrated new customs.

Joy, grief, pride, and love—I’ve seen these human emotions transcend cultural differences and language barriers. They speak to all of us and form the foundation of my approach.

My services

  • #1: Goal setting: Whether it’s more awareness, promoting a call-to-action, or transforming your brand’s identity, I’ll help you unveil exactly the change you want to see.

    #2: Message development: I’ll find and test compelling messages that most resonate with your target audiences. And I’ll research how to best to get these messages in front of them.

    #3 Data-driven monitoring & evaluation: I’ll set benchmarks and defined metrics to track and measure how well our strategy works.

  • Good stories take many forms—what matters most is the one that will reach, engage, and move your audience to action.

    Whether it’s Instagram reels, radio PSAs, blogs, immersive photo essays, YouTube ads, newspaper editorials, video scripting and production, speeches, or executive ghostwriting—I’ve done it all.

    I’ll carefully craft the stories you need to create the change you want to see.

  • #1 External outreach: From media pitching to stakeholder outreach, I’ll whip up surround sound marketing to get your stories seen and shared by champions that matter to your cause.

    #2 Internal comms: I’ll amplify from the inside-out, too, with carefully crafted talking points, elevator speeches, and ghostwriting.

    Consistent, compelling messaging from all players involved will help your stories stick and drive home change.